For Public Library Youth Services staff, summer programming is often the busiest time of the year when we are most visible to our communities. As libraries around the country work to transition to new virtual summer reading and learning programs, we can still reach out to our stakeholders, show them the importance and benefit of the work we are doing, and involve them in our virtual programming. Here are some tips to make the most of programming with your stakeholders during this time: Find out what your library’s procedures are for reaching out to stakeholders first and get the support of your manager. Learn about your stakeholders’ interests before reaching out to them. For instance, if you are contacting members of your City Council or Library Board, try to find out what issues they are already passionate about, such as equity, sustainability, or education, and brainstorm ways you can tie…
Author: ALSC Advocacy and Legislation Committee
Advocacy from home
May 4-8th was National Library Legislative Week (NLLW). Traditionally, National Library Legislative Day entails representatives from libraries across the country going in person to Washington, D.C. or to state capitols in order to lobby congressmen and elected officials for funding. Unable to visit in person, the ALA expanded the day to a week-long advocacy effort, offering daily advocacy activities and trainings online.
Advocacy in the Age of Uncertainty
To borrow a line from Hemingway, how did my library life change in the last month? Two ways: gradually and then suddenly. COVID-19 has radically changed what I think and feel about my job at the library, and I bet it has for you as well. When our programs were cancelled, I accepted it and kept going. When our doors were closed, I bustled with new ideas: I could create an online storytime. I could use our social media to broadcast much-needed information on school lunch distribution and local ordinances. When the mom of one of my book club kids wrote to ask if we could do a digital book club, I added it to my mental checklist of Proof of the Library’s Value. Information I could use to show how necessary we are, in this time of crisis. Data I could show to stockholders once the dust all settled….
Libraries Can Help Their Communities Count in the Census
You may know that the 2020 Census is almost upon us, but did you know that Youth Services library staff members can play an essential role in their communities? We can answer questions and share information about the Census, helping to make sure everyone is counted.
Thirty Minutes or Less: Simple Acts of Daily Advocacy

I don’t know about y’all, but my proverbial shelf is full. Full to overflowing most workdays, with never enough time to get it all done. Adding hours of advocacy work on top of the programming, collection development, space maintenance, displays, outreach, desk shifts, readers advisory, marketing, etc. always feels like something I am just a little more behind on than I’d like to be. Advocacy is often the work that falls off the shelf. I work in a small, rural library, which means I am a one-woman Children’s department. I’m very fortunate that I get to work with an incredibly collaborative staff at our library. I never have a problem getting a program covered or asking for help with decorating. However, when it comes to advocacy, I realized that no one else can do it for me. I am the subject matter expert. It is my responsibility to keep the…
Share Your Patrons’ Success Stories
We know that libraries are more than just books. They’re places to learn, create, and find community. But many of our stakeholders don’t have a clear idea of what the library offers, or why it’s important. Although we can regale them with statistics on how much money the library can save a taxpayer, or how many children attend our early literacy programming, it’s more convincing for them to hear personal stories from the patrons themselves. Alameda County Library, in the Bay Area of California, uses their “Tell Us Your Library Story” campaign to do just that (full disclosure: this is my library system!). For this campaign, library staff recorded interviews with real patrons and created videos to share their success stories. One patron shared how she invented a product for nursing mothers and tested her design on a library sewing machine. Another patron achieved her dream of earning her high…
Outreach with Early Education Organizations as Library Advocacy
Outreach and advocacy tend to go hand in hand, right? We’re intentional advocates when we’re out in the community. We table. We show-off or model a variety of useful resources, often targeted to the groups were engaging. We play and we talk with families about the library and how our work matches up with their needs. The whole time, we’re telling our story, and promoting its vitality to members of the community. In essence, we’re building relationships with new users. This topic is on my mind a lot because it adds meaning and purpose to the outreach I do. So, today I’d like to pose a question I’ve asked myself frequently: what does advocacy look like when we outreach to daycares, preschools, head starts, or other early education organizations – especially when our main role is to facilitate a storytime with children? I serve a heavily populated urban community, so…
Banned Books Week Is Advocacy for Libraries
“Why are these banned?” It was my second week at a new library, and a teen patron was perusing a Banned Books Week display I had hastily put together. A sign read “Banned Books Week 2019” and featured this year’s graphic of a lightbulb from the ALA. There were no handouts or infographics in the display to answer his question. It was a reminder to me that Banned Books Week not only invites people to learn about why books become challenged or banned, but it also allows people to learn that books are challenged and banned in the United States. Founded in 1982, Banned Books Week reaches an estimated 2.8 billion people via mainstream media coverage and inspires countless displays and events across the country. My colleagues on the Advocacy and Legislation Committee shared with me how their libraries celebrated the week: they hosted community read-outs, blogged about Banned Books Week, and crafted Instagram-worthy book…